Ana Caduff-Farfan
Zurich
Summary
Experienced sales professional skilled in driving revenue growth and building client relationships. Proficient in strategic planning, negotiation, and communication. Recognized for exceptional team collaboration and adaptability in fast-paced settings. Consistently exceeds sales targets through innovative solutions and customer-centric strategies.
Overview
11
11
years of professional experience
Work History
Sales Consultant
ITBM Network
05.2022 - Current
- Administrative and Client Support.
- Participation in customer attraction, product presentation, closing and sales follow-up.
- Co-Creator for customer demos / presentations / proposals and general support to potential customers.
- Internal marketing support.
- Strategic collaboration with management to deliver forecasts, identify trends for new opportunities, challenges and provide solution recommendations.
- Analyze markets and competitors to constantly improve customer advisory services and products.
Account Relationship Manager
Great Place To Work
01.2020 - 02.2022
- Responsible for actively approach and attract prospects, retention and development of existing clients including upselling.
- Ensure close contact to client's decision makers and executive sponsors (HR, CEO, CFO) to establish new business and grow relationships.
- Create client demos, presentations, proposals and general support to prospective customers.
- Support and supervision during the execution of the project for internal (marketing, operations, suppliers) and external clients.
- Brand ambassador on social networks (YouTube, LinkedIn, Webinars) and support in internal marketing.
- Periodically analyze markets and competitors to steadily improve customer advisory services and products.
Life Insurance Sales Representative
MetLife
04.2018 - 12.2020
- Increase policy sales in a very competitive market by a consultative sales approach, effectively identifying clients' unique financial needs.
- Build long-term relationships with clients by providing remarkable service, leading to client retention and numerous referrals.
- Develop expertise in a range of life insurance products (term, whole life, universal life) to consult clients and suggest optimal policy options.
Sales Assistant
GINGroup (Human Capital Management)
03.2015 - 03.2018
- Agenda management and general administrative tasks for VP.
- Organization of weekly, monthly, and quarterly meetings for the sales teams and clients.
- Booking of flights, hotels, and cars for senior management.
- First point of contact for external brokers in various organizational tasks.
- Manage the monthly expenses including different controls for senior management.
- Preparation of presentations and commercial proposals. Coordination and support in social and cultural events of the company.
- Negotiation with suppliers.
Management Assistant
National Bank of Foreign Trade
08.2014 - 02.2015
- General administrative support to internal lawyers.
- Manage the meeting schedule, including organizing individual meetings and handling agendas, minutes, and follow-up items.
- Assist with presentations, reports, and internal communication while ensuring presentation standards are met.
- Maintenance of certain databases.
Education
Postgraduate - Marketing
National Autonomous University of Mexico
01.2018
Bachelor's degree - Management
National Autonomous University of Mexico
01.2015
Skills
- Experience with diverse teams
- Proactive self-starter
- Strategic issue analysis
- Microsoft Office Suite expertise
- Prioritization and scheduling
- Strong attention to detail
- Strategic negotiation skills
- Document organization
- Office management skills
- Salesforce management
- Customer engagement
LANGUAGES
Spanish
Bilingual or Proficient (C2)
English
Upper intermediate (B2)
German
Beginner (A1)
Hobbies and Interests
Cooking, sports, gardening.
Timeline
Sales Consultant
ITBM Network
05.2022 - Current
Account Relationship Manager
Great Place To Work
01.2020 - 02.2022
Life Insurance Sales Representative
MetLife
04.2018 - 12.2020
Sales Assistant
GINGroup (Human Capital Management)
03.2015 - 03.2018
Management Assistant
National Bank of Foreign Trade
08.2014 - 02.2015
Postgraduate - Marketing
National Autonomous University of Mexico
Bachelor's degree - Management
National Autonomous University of Mexico
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