ARULRAJ GUNASEKAR
Reporting Analyst
Glattfelden
Summary
- Over 6 years of competitive experience in Salesforce Einstein Analytics reporting and Dashboard implementation.
- SCRUM foundational certified, Client-focused and experienced IT professional with over 6 years of experience in CRM industry specialized in Salesforce data analysis, CRM customization and Administration, UAT coordination and Testing.
- Experience of working in the complete software development life cycle involving Requirements gathering, development, documentation, Production support and maintenance
- Successful in optimizing the Salesforce workflows execution and enhancing performance and data accuracy.
- Experienced in training end users, reviewing and adapting data models and data analysis.
Resourceful Specialist offering expertise in problem-solving, data analysis and customer service. Adept at quickly learning new technologies and processes for driving success. Proven track record of successfully managing multiple projects and developing innovative solutions.
Overview
7
7
years of professional experience
4
4
years of post-secondary education
6
6
Certifications
Work History
Specialist - Data Management
Specialized Bicycle Components, Zug
Zug
08.2024 - 09.2024
- Data Management: Responsible for Salesforce data entry and maintenance in Oracle databases.
- Managed and resolved issues through Salesforce Service Cloud, ensuring data accuracy and
- Stakeholder Collaboration: Worked closely with users to troubleshoot and resolve technical
queries, ensuring smooth operation of the system. - Collaborative Problem Solving: Worked with internal stakeholders to troubleshoot complex technical issues, aligning with cross-departmental needs and improving data reliability.
Data Reporting Analyst
Bounteous Private Limited
Chennai
03.2021 - 09.2023
- Company Overview: Client: Internet Brands (USA) - a digital media company
- Sales data Analysis: Proven experience in analysing Sales performance analysis and reporting using salesforce that enhanced the data driven decision to top management
- Sales user training & support: Provided training to the sales users on using salesforce and supported them and fixed the issues
- Reports & Dashboards building: Configured Reports and Dashboards to provide insightful analytics and visualization of sales data
- Tracked and evaluate sales team performance against targets and goals reported to CFO
- Process optimization: Identified, recommended, developed, and implemented Sales process improvements to enhance operational efficiency and optimized the workflows
- CRM implementation & Sales support: Responded to client requests, prepared and sent meeting follow-ups, and updated sales opportunities, pipelines, and notes in Salesforce
- Client & stakeholder Communication: Collaborated with clients, project managers, and stakeholders to gather and understand business requirements
- Documentation & Reporting: Created and maintained comprehensive documentation for all customizations, bug fixes, and support activities
- Generated reports on Sales performance and user issues to inform continuous improvement efforts
- Salesforce CRM support & Customization: Addressed and resolved end-user issues related to Salesforce, provided technical & functional clarifications and support
- Client: Internet Brands (USA) - a digital media company
- Successfully implemented a comprehensive set of custom reports and dashboards, resulting in a 30% improvement in data-driven decision-making processes for the client
Application Development Analyst
Accenture
Chennai
09.2021 - 03.2022
- Company Overview: Client: Roche (Pharmaceutical Company)
- User Training: Managed sales-related objects effectively and conducted user training sessions for sales teams
- Stakeholder Management: Collaborated with stakeholders to improve processes and optimize sales workflows
- Enhanced customer relationship management by tracking interactions and preferences
- Sales cloud: Implemented best security practices and guidelines within the Sales Cloud environment
- Sales Workflow optimization: Optimized the Sales processes and suggested and implemented the improvements in business modelling
- Client: Roche (Pharmaceutical Company)
- Led a major data migration process, seamlessly transferring over 50,000 records from legacy systems to Salesforce, with zero data loss and minimal downtime
Business Analyst
Aparajitha Corporate services
Chennai
05.2017 - 09.2021
- Company Overview: Project: in-house
- Sales Data analysis & reporting: Monitored key performance indicators (KPIs) and sales metrics and Developed detailed sales reports and dashboards for senior management and sales teams
- Business Modelling on Sales: Implemented a Business Model setup for sales users to enhance team collaboration and efficiency
- Lead & Opportunity Analysis: Conducted Weekly and Monthly Quality of Lead generation analysis, providing valuable insights for strategic decision-making
- Business processes configuration: configured Approval Processes, Process builder workflows to tailor Salesforce to specific business needs in Salesforce
- Salesforce Administration: Implemented Security Controls through Profile, Roles, Permission sets, and Organization-wide defaults settings to ensure data security and access control
- User training & support: Provided comprehensive Salesforce user training to sales teams & business development teams, enabling them to leverage Salesforce effectively for business revenue growth
- Stakeholder communication: Coordinated with all stakeholders across departments including Branding, Sales, Finance, and CXO's to ensure alignment and collaboration
- Sales Excellence and Revenue Growth: Previous exposure to Sales Excellence topics, with a focus on enhancing sales processes and strategies to drive revenue growth
- Project: in-house
- Recognized for providing strategic advice to clients, leading to a 20% improvement in business processes and outcomes
- Played a key role in improving lead generation quality through Weekly and Monthly analysis, contributing to a 10% increase in lead conversion rates
Education
Bachelor of Computer Science & Engineering -
Anna University
Chennai, India 08.2008 - 06.2012
Skills
- Salesforce Einstein Analytics Reporting and Dashboard
- SOQL & SOSL Database queries
- Apex Programming based on core Java
- Own Backup
- CRM Data loader
- Lightening web components - LWC
- Html , CSS & JS(LWC Salesforce scripting language)
- Knowledge on Tableau and Power-BI
Certification
2023, Salesforce Certified platform Developer 1
Residency Status
Permit B (Immediately Available)
Timeline
Specialist - Data Management
Specialized Bicycle Components, Zug
08.2024 - 09.2024
Application Development Analyst
Accenture
09.2021 - 03.2022
Data Reporting Analyst
Bounteous Private Limited
03.2021 - 09.2023
Business Analyst
Aparajitha Corporate services
05.2017 - 09.2021
Bachelor of Computer Science & Engineering -
Anna University
08.2008 - 06.2012
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