Aurimas Paliskis

For the Social Media and Content Coordinator Position:

Since 2021, I have been working at UAB TRATE, a Swiss-capital medical technology company developing the international dental implant brand ROOTT. I am responsible for comprehensive visual communication, aiming to clearly and effectively convey the product’s features, functionality, and aesthetics. From strategy to visual content creation – everything is initiated and developed by me.

Responsibilities and Areas of Activity:

• Creating visual content for ROOTT's global social media platforms: photos, videos, reels, 2D and 3D animations, text overlays, brochures.
• Producing video content that combines 2D and 3D animation with informative, dynamic text – often generated using AI tools to ensure precise and compelling communication.
• Filming and editing promotional videos for product introductions, manufacturing processes, partner visits, training sessions, trade shows, and dental implant procedures.
• Photographing visual materials for catalogs, educational content, articles, social media, and the website.
• Business trips to international exhibitions (AEEDC Dubai, IDS Germany, EAO, and others): creating brand visibility at events and generating “live” content (reels, photos, interview videos) for social media.
• Utilizing STL files produced by R&D for creating 3D video content.
• Collaborating with marketing, design, and sales teams – contributing to the development and execution of the visual communication strategy.

Most of the content in the links below is my original work:

https://www.facebook.com/ROOTTglobal

https://www.youtube.com/@roottdentalimplants/videos

https://www.instagram.com/roott_global/?igsh=eGhwa3drb3VrbHI1

https://www.linkedin.com/company/roott-usa/posts/?feedView=all

Additionally, I work as a freelance photographer. I am currently shifting my focus from event photography to working with corporate clients.
My portfolio (corporate portraits, industrial photography, events): https://www.paliskis.lt/pramone/

Tools I Use:

• Adobe Creative Cloud (Photoshop, Premiere Pro, After Effects, Lightroom, and others)
• Canva, AI-powered text generation tools
• STL file adaptation for video animations
• Constantly exploring and testing new AI solutions for video production