Experienced and passionate leader with 21+ years of coffee industry expertise. By delivering exceptional products that surpass coffee enthusiasts' expectations, I have cultivated a deep understanding of their preferences and trends. This consumer-centric approach has enabled me to lead teams in creating innovative, high-quality coffee offerings that resonate with the target market. Through staying attuned to evolving tastes, I have driven business growth, and delivered delightful and satisfying coffee experiences to our consumers all around the world.
Drive beverage innovation in the Mexican market. Accountable for P&L and business profitability.
Develop and Launch new products in Zone Americas, and implemented diverse cost savings initiatives (Brazil, Chile, Argentina, Colombia, Costa Rica).
Q grader - on going 2025
PMI Certified- 2017