Fabrice Widmer
Croix-de-Rozon ,Switzerland
Summary
Resourceful employee with outstanding knowledge to develop and maintain healthy customer pipeline. Consistently works to attract new business opportunities. Talent in administrative oversight, recruitment processes and customer service improvements.
Overview
21
21
years of professional experience
4
4
years of post-secondary education
Work history
Sales PR Communication
Trumarketing
Remote , USA
03.2023 - 07.2025
- Managed and developed a premium client portfolio for luxury hotels and destinations across the world for the US travel agent market.
- Conducted inspection trips and represented properties throughout the World.
- Provide support and training to US partners to enhance destination knowledge and sales performance.
- Managed over 250 customer calls per day', or "Increased sales by 10%
Financial Administration and Planning
Hotel Mama Cuchara
Quito , Ecuador
09.2021 - 02.2023
- Oversee daily operations of the boutique hotel, ensuring exceptional guest experiences.
- Manage staff, including recruitment, training, and scheduling.
- Develop and implement sales and marketing strategies to drive bookings and revenue.
- Monitor financial performance, budgets, and reporting to optimize profitability.
- Maintain high standards of service, facilities, and guest satisfaction.
- Coordinate events, special requests, and partnerships to enhance the hotel’s profile.
Hotel Operations & Guest Relations
Hotel Villa Colonna
Quito , Ecuador
09.2018 - 01.2021
- Oversee daily hotel operations to ensure smooth and efficient service.
- Manage guest relations, addressing inquiries, requests, and feedback to ensure exceptional experiences.
- Coordinate front desk, housekeeping, and other operational teams.
- Optimize occupancy and revenue through effective booking and room management strategies.
- Implement service standards and staff training to maintain high-quality guest experiences.
- Assist in marketing initiatives and promotions to enhance the hotel’s visibility.
International PR & Travel Consulting
Fabconsulting
Quito , Ecuador
06.2012 - 10.2018
- Develop and maintain relationships with international travel partners, agencies, and media.
- Represent hotels, destinations, or tourism brands at trade shows, fairs, and industry events worldwide.
- Plan and execute PR campaigns to enhance brand visibility and reputation in key markets.
- Coordinate inspection trips, site visits, and press trips to showcase properties and destinations.
- Create and distribute promotional materials, press releases, and digital content.
- Monitor market trends and competitors to inform marketing and communication strategies.
Regional PR Manager for Ecuador
BZcom GmbH
Quito , Ecuador
09.2011 - 05.2012
- Developed and managed public relations strategies for the Ecuadorian market.
- Built and maintained relationships with media, travel partners, and key stakeholders.
- Enhanced brand visibility and reputation across multiple platforms.
International Sales & Promotion
Grayline Ecuador
Quito , Ecuador
02.2010 - 09.2011
- Develop and implement marketing and sales strategies to promote tourism products and destinations in target European markets.
- Establish and maintain strong relationships with travel agencies, tour operators, and key industry partners.
- Conduct market research and competitor analysis to identify opportunities for growth.
- Organize and participate in trade shows, promotional events, and familiarization (FAM) trips.
- Coordinate communication campaigns tailored to Scandinavian and French-speaking audiences.
- Monitor sales performance and optimize strategies to achieve revenue and occupancy targets.
- Provide support and training to international partners to enhance destination knowledge and sales performance.
Marketing, Logistics & Sales Coordinator
Quito Tourism Bureau
Quito , Ecuador
03.2009 - 02.2010
- Plan and coordinate marketing campaigns and sales initiatives targeting European and North American markets.
- Organize press trips, site inspections, and promotional events to showcase destinations and properties.
- Build and maintain strong relationships with travel agencies, tour operators, and media contacts internationally.
- Monitor market trends and provide insights to optimize promotional strategies.
- Support sales teams and partners with tailored marketing materials and communications.
Sales & Customer Service Coordinator
M.E.I. Mars Electronics International
Geneva, Switzerland
08.2004 - 09.2007
- Managed daily sales operations and customer service processes.
- Developed and maintained strong relationships with clients across European markets.
- Handled customer inquiries, complaints, and service requests efficiently, ensuring high client satisfaction.
- Conducted market research and analysis to identify opportunities and optimize sales strategies.
- Supported marketing campaigns and promotional activities targeting international markets.
- Coordinated communication with key partners, including distributors, agencies, and trade clients.
Education
Hotel Management
ESSEC Paris
Online 01.2019 - 03.2019
Marketing digital et media sociaux (SEO, SEM)
Professional Training Certificate in Digital Marketing and S
Quito/Ecuador 03.2011 - 04.2011
Marketing, Communication, and Public Relations
CEFCO Switzerland
Geneva/Switzerland 09.2003 - 09.2004
English
Hilo University
Hilo / Hawaii 04.1993 - 10.1993
Federal Certificate in Business Administration - Business and Administration
École de Commerce, Malagnou
Geneva/Switzerland 08.1991 - 06.1992
Federal Certificate in Sales (Watchmaking Sector) - Sales
École de Commerce, Malagnou
Geneva/Switzerland 08.1989 - 06.1991
Skills
- Market analysis and opportunity identification
- Stress management
- Tailor-made travel design
- Development and management of business partnerships
- Project management and coordination of internal/external teams
- Client relations
- Autonomy
- Initiative
- Rigor
- Sense of responsibility
- Curiosity
Languages
French
Native
Spanish
Native
English
Advanced (C1)
Italian
Beginner (A1)
Timeline
Sales PR Communication
Trumarketing
03.2023 - 07.2025
Financial Administration and Planning
Hotel Mama Cuchara
09.2021 - 02.2023
Hotel Management
ESSEC Paris
01.2019 - 03.2019
Hotel Operations & Guest Relations
Hotel Villa Colonna
09.2018 - 01.2021
International PR & Travel Consulting
Fabconsulting
06.2012 - 10.2018
Regional PR Manager for Ecuador
BZcom GmbH
09.2011 - 05.2012
Marketing digital et media sociaux (SEO, SEM)
Professional Training Certificate in Digital Marketing and S
03.2011 - 04.2011
International Sales & Promotion
Grayline Ecuador
02.2010 - 09.2011
Marketing, Logistics & Sales Coordinator
Quito Tourism Bureau
03.2009 - 02.2010
Sales & Customer Service Coordinator
M.E.I. Mars Electronics International
08.2004 - 09.2007
Marketing, Communication, and Public Relations
CEFCO Switzerland
09.2003 - 09.2004
English
Hilo University
04.1993 - 10.1993
Federal Certificate in Business Administration - Business and Administration
École de Commerce, Malagnou
08.1991 - 06.1992
Federal Certificate in Sales (Watchmaking Sector) - Sales
École de Commerce, Malagnou
08.1989 - 06.1991
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