MARKUS PEKELER
Freienbach
Summary
Seasoned Business Owner / CEO with a strong track record in the dynamic world of international marketing, advertising and media. Focused on sustainable business and brand development. Experienced negotiator in M&A projects.
Overview
39
39
years of professional experience
Work History
Owner/Operator
MP|Consulting
01.2007 - Current
Key Clients: Manor AG | TCS Switzerland | ADUNO Group | ASSISTA Insurance | CSS Insurance | CCC Capital Group Switzerland | FINBER Group Italy | SKG Italia | Wizard & Genius Art Publishing
CEO /Board Member
TBWA Group Switzerland / OMD Group Switzerland
01.1998 - 01.2007
Managing Director
Impuls/BDDP, ZH
01.1996 - 01.1997
Head of Strategic Planning & Brand Development
Saatchi & Saatchi Germany
01.1993 - 01.1995
Strategic Planning Director
ASGS/BBDO
01.1991 - 01.1993
Advico Young & Rubicam
01.1987 - 01.1991
Project Manager Marketing Research Projects
Adia Interim
01.1986 - 01.1987
Product Manager
TSA IT Consulting
01.1985 - 01.1986
Education
Master of Arts - Economics (lic.oec.publ.)
University of Zurich
04.1991
Skills
- Market/brand analysis
- Brand strategy development
- National and international brand campaigns (B2C/B2B)
- Strategic Planning
- Media Planning
- Negotiation
- Business Development
- Mergers and Acquisitions
- Trouble shooting and interims management
Languages
German
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
French
Upper intermediate (B2)
Italian
Intermediate (B1)
Timeline
Owner/Operator
MP|Consulting
01.2007 - Current
CEO /Board Member
TBWA Group Switzerland / OMD Group Switzerland
01.1998 - 01.2007
Managing Director
Impuls/BDDP, ZH
01.1996 - 01.1997
Head of Strategic Planning & Brand Development
Saatchi & Saatchi Germany
01.1993 - 01.1995
Strategic Planning Director
ASGS/BBDO
01.1991 - 01.1993
Advico Young & Rubicam
01.1987 - 01.1991
Project Manager Marketing Research Projects
Adia Interim
01.1986 - 01.1987
Product Manager
TSA IT Consulting
01.1985 - 01.1986
Master of Arts - Economics (lic.oec.publ.)
University of Zurich
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