Mohaned Ibnomer
Egypt MCO Omnichannel Lead
Cairo
Summary
Agile and fast learner, I am a results-driven and strategic-minded professional with extensive diversified experience in Omnichannel, Marketing, and Sales Management. Additionally, I have a strong background in Glocal project management with a proven track record in effective cross-functional communication.
With over 15 years of experience, I possess a strong leadership approach and excel in people management, motivating others, challenging the status quo, and working effectively in multicultural environments. With a customer-centric mindset, my focus is on delivering exceptional customer experiences across all touchpoints.
Overview
16
16
years of professional experience
5
5
years of post-secondary education
2
2
Languages
Work History
Egypt MCO Omnichannel Lead (BO&S)
Sanofi Egypt
11.2021 - Current
- Lead Affiliate transformation in full alignment with global strategy & local business priorities
- Defining and executing the country GTM/omnichannel road-map
- Responsible for driving full orchestration of Omnichannel activities across BUs
- Identify opportunities with GBUs and Business Operations to introduce innovative digital solutions, Propose commercial model innovation and lead/steer pilots across the businesses.
- Leading 1CRM , SFMC , Campus , 1CI deployment & channels activation
Sudan Marketing & MCE Manager
Sanofi
11.2019 - 10.2021
- Managing Sanofi portfolio & all Marketing activities across different Therapy areas through a dedicated marketing team
- Building SANOFI digital hub & accelerate GTM model proper Execution
- Build a nucleus to a customer engagement function.
Sudan Senior Product Manager & MCE Manager
Sanofi
01.2018 - 10.2019
- Managing All marketing activities related to SANOFI products in Sudan (with Focus on Diabetes brands)
- Business development, LCM & New Launches activities
- Managing the New Era of Multichannel engagement & Shaping the Sudanese pharma market in this new approach.
Sudan Product Manager
Sanofi
01.2013 - 12.2017
- Planning, Forecasting, organizing & managing all Sanofi portfolio in Sudan
- Build Strategies, Plan & execute all marketing activities with proper KOLs management
- Business development & following registration of new products as well as life cycle management.
Diabetes Senior Rep, Acting as DSM-Sudan, Sanofi
Sanofi
05.2011 - 12.2012
- Managing diabetes team & activities to accomplish Sanofi mission for the line
- Managing KOLs across the country to build our advocates
- Promote company products in my relevant territory.
Medical Representative - Sudan, Sanofi
Sanofi
11.2009 - 04.2011
- Promotion and marketing of the company products to physicians in hospitals and private clinics
- Trace performance against the company target.
Medical Representative-Sudan, Hayat Pharma (Jordan)
Hayat Pharma
02.2008 - 10.2009
- Promotion and marketing of the company products to physicians in hospitals and private clinics
- Trace performance against the company target.
Education
MBA -
ESLSCA Business School
Cairo 04.2001 -
Bachelor's degree -
University of Khartoum - Faculty of Pharmacy
02.2002 - 05.2007
Skills
Omnichannel Transformation
undefinedPersonal Information
- Date of Birth: 10/13/1984
- Nationality: Sudanese
References
- Khaled Abdelshaheed, Sanofi, Khaled.Abdelshaheed@sanofi.com
- Tamer ISSA, Sanofi, Tamer.issa@sanofi.com
- Abdelsamie Shaker, Sanofi, abdelsamie.shaker@sanofi.com
Trainings & Learnings
- Project Management: The Basics for Success , Powered by UCI , Dec 2023 - Jan 2024
- Branding and Customer Experience Powered by IE , Dec 2024 - Jan 2024
- Digital business - Act on the digital world Powered by Ecole Polytechnique , Nob 2023 - Jan 2024
- Scrum Master Certification Powered by Learn Quest Oct 2023 - Jan 2024
- Scrum Master Certification: Scrum Methodologies Powered by Learn Quest ,Dec 2023
- Agile Project Management, Powered by Google, 03/2023- 05/2023
- Digital Strategy and Business Opportunity, Digital Marketing Institute, 12/2022, 01/2023
- Digital Mindset Training, Cairo, 02/2023
- Agile Workshop, Sanofi Global, 09/2022
- Mindset shift training, Cairo, 08/2022
- Go to Market workshop, Sanofi Global, 08/2023
- Market research training, Online, 06/2015, 12/2015
- Fostering Marketing Excellence, Management Centre Europe, 06/2014
- Marketing strategy & Planning, Cairo, 12/2012
- Time Management, Sanofi Egypt, 11/2012
- Key Account Management, Sanofi Egypt, 02/2012
- People management, Sanofi Egypt, 12/2011
- Advanced selling & negotiation skills, Sanofi Egypt, 04/2011
- Initial Selling Skills training, Sanofi Egypt, 03/2010
- Initial Selling Skills training, Sudan, 08/2009
Internal Projects
- Global BO&S innovation-Egypt ambassador : April 2022 - Present
- Sanofi Egypt Affiliate Digital Committee Lead , Sep 2022 - Present
- Egypt Omnichannel Acceleration bootcamp :August 2022 - January 2024
- BOOST Coach-First Line Managers Capability building program : March - Dec 2023
- ITG Transfo Check up Moderator : Sep - Nov 2023
- Egypt One CRM Echo system deployment-OCE Lead : October 2021 - June 2023
- Sudan 2020-2025 Strategic Exercise :January 2020 - March 2021
Timeline
Egypt MCO Omnichannel Lead (BO&S)
Sanofi Egypt
11.2021 - Current
Sudan Marketing & MCE Manager
Sanofi
11.2019 - 10.2021
Sudan Senior Product Manager & MCE Manager
Sanofi
01.2018 - 10.2019
Sudan Product Manager
Sanofi
01.2013 - 12.2017
Diabetes Senior Rep, Acting as DSM-Sudan, Sanofi
Sanofi
05.2011 - 12.2012
Medical Representative - Sudan, Sanofi
Sanofi
11.2009 - 04.2011
Medical Representative-Sudan, Hayat Pharma (Jordan)
Hayat Pharma
02.2008 - 10.2009
Bachelor's degree -
University of Khartoum - Faculty of Pharmacy
02.2002 - 05.2007
MBA -
ESLSCA Business School
04.2001 -
Similar Profiles
Ayman HamdyAyman Hamdy
Procurement Supervisor at Sulinda Sole Trader Co. Egypt BranchProcurement Supervisor at Sulinda Sole Trader Co. Egypt Branch
Ryan CottrellRyan Cottrell
Director, US Health System Strategy & Solutions at Sanofi Vaccines (Vaccines Division of Sanofi)Director, US Health System Strategy & Solutions at Sanofi Vaccines (Vaccines Division of Sanofi)
Mohamed ShedidMohamed Shedid
Senior Operations and Developments Manager. at Egypt Education Platform- GEMS Egypt-Senior Operations and Developments Manager. at Egypt Education Platform- GEMS Egypt-