Peter Klein
6314 Unterägeri
Summary
As a strategic and people-oriented leader, I demonstrate a high business acumen and expertise in building high-performing teams. Cross-functional leadership with the patient in mind and my hands-on attitude have enabled me to steer successful product launches. My strong networking capabilities and established relationships with Hematology/Oncology Key
Opinion Leaders in several disease areas are additional strengths. Excellent communication skills in German and English with a high-level of integrity and intercultural
knowledge underline my personality.
Overview
28
28
years of professional experience
1
1
Language
Work History
AstraZeneca GmbH
Head Of Marketing & Sales EGFR Germany
Wedel, Germany
10.2018 - Current
- Marketing & Sales Leadership Team recruitment started
- Presented to EU Senior Leadership Team (2019 big ideas & 2018 successes)
- Reviewed first accounts with sales representatives
Prothena Biosciences
Head of Marketing Europe
Zug, Switzerland
04.2017 - 08.2018
- Co-leading EU Launch Strategy and Implementation Plan incl. 5-year forecast/budget, organizational structure and key activities - endorsed by Executive Leadership and Board
- Driving EU vision and mission workshop incl. intercultural assessment to improve the Teamwork
- Initiated and delivered cross-functional Global Disease Awareness Campaign
- Continuous design of EU Plans and Scenarios incl. optimization of Business Processes
- Fully involved in EU-wide General Manager and cross-functional recruiting
Yarrow Capital
Co Founder & Advisor
London, United Kingdom
04.2015 - Current
Baxalta Oncology - now part of Shire
Business Head Oncology Austria & Switzerland
Volketswil, Switzerland
07.2015 - 03.2017
- P&L responsibility with 6 direct & 12 indirect reports - built a first-class Oncology Team from scratch
- Oversaw the launches of ONCASPAR in ALL and ONIVYDE in met. PancreasCA - exceeded ONIVYDE target in AT by 300%
- Coached and developed employees during major change (takeover by Shire) - 100% retention
- Led the organization of a PancreasCA meeting with the AGMT in Salzburg (>90 participants)
- Involved in several key hiring processes across EU & building the EU launch plan for pacritinib
Ariad Pharmaceuticals
Director Marketing EMEA
Lausanne, Switzerland
08.2014 - 04.2015
- EMEA Marketing OPEX responsibility: 3.7 Mio USD incl. 1 direct report
- Led the cross-functional EMEA brand team incl. the creation and roll-out of PRAC requested activities
- Created innovative virtual debate platform with 6 European CML KOLs - incl. country adoption
- Forecasted EU sales budget of 40.3 Mio USD missed by 20% due to P&R delays and uncertainty of approval status (PRAC/EMA Article 20 review)
- Highly involved in country business reviews, market expansion, SOP development and recruitment
- Pre-launch preparation for ALK-inhibitor brigatinib
Ariad Pharmaceuticals
Associate Brand Director Europe
Lausanne, Switzerland
06.2013 - 09.2014
- Responsible for all marketing launch activities for ICLUSIG across EU incl. innovative iPAD CLM
- Reached forecasted budget of 15.7 Mio USD despite temporary marketing suspension by the FDA and PRAC/Article 20 review by EMA
- Full member of the successful AMNOG Team in Germany
- Led the Ariad and ICLUSIG EU launch event in Athens, Greece
- Led MDACC KOL speaker tour across EU in close alignment with Medical Affairs and Country GMs
Danone Medical Nutrition - Nutrica
Global Marketing Lead Oncology
Amsterdam, Netherlands
10.2012 - 05.2013
- Led the design of a new Global Oncology Strategy in close cooperation with Medical Affairs
- Joint presentation to Senior Management incl. CEO Danone Medical Nutrition and approval
Novartis Oncology Germany
Brand Director JAKAVI
Nuremberg, Germany
05.2011 - 10.2012
- Led the successful launch of JAKAVI with 1 direct report
- Proposed German pricing concept, which became the German & EU pricing model
- Full involvement in AMNOG preparations
- Established new distribution channel to assure faster shipment to pharmacies across Germany with KAM Team Novartis Pharma
Novartis Oncology Germany
Sales Representative ZOMETA & AFINITOR
Cologne, Germany
09.2010 - 04.2011
Novartis Oncology Germany
Brand Manager ZOMETA
Nuremberg, Germany
01.2009 - 09.2010
- Supported the sales turnaround from 80 to 83 Mio EUR in 2009/2010
- Led congress organization incl. symposia at DGU
- Initiated & led development of S3 Guideline iPhone application in close cooperation with Uro-Oncology societies
- Involved in legal actions & reactions vs. competition
Novartis Oncology Germany
Executive Assistant to Oncology GM Germany
Nuremberg, Germany
01.2008 - 12.2008
- Chief of Staff to Oncology GM Germany
- Supported several brands as Marketing Trainee
Schering AG - now Bayer AG
Freelancer EU Marketing BETAFERON
Berlin, Germany
10.2004 - 06.2007
- Responsible for the planning and execution of 9 international KOL meetings
- Maintenance of KOL-database, ad hoc projects and congress support
Bundeswehr - German Military Forces
Lance Corporal
07.1997 - 05.1998
Education
Certificate - Powering Growth
INSEAD
Fontainebleau, FranceNovember 2017
Certificate in Leadership Capabilities - 1 year Novartis Leadership Development
Glasgow Caledonian University
Glasgow, ScotlandMay 2012
State-certificate - Pharmaceutical Sales Representative
Industry and Trade Association
Erfurt, GermanyJune 2009
University degree: Diplom-Kaufmann (MBA): final grade 2.5 - Marketing & Corporate Governance
University of Technology (TU Berlin)
Berlin, GermanyJune 2007
Scholarship - ERASMUS - International Marketing
Dublin City University
Dublin, IrelandJune 2004
Skills
- Strategic planning
- Cross-functional leadership
- Clear communicator
- Accountability
- Solution-oriented
- Energized by high pace
Peter Klein
November 14, 2018
Timeline
AstraZeneca GmbH
Head Of Marketing & Sales EGFR Germany
10.2018 - Current
Prothena Biosciences
Head of Marketing Europe
04.2017 - 08.2018
Baxalta Oncology - now part of Shire
Business Head Oncology Austria & Switzerland
07.2015 - 03.2017
Yarrow Capital
Co Founder & Advisor
04.2015 - Current
Ariad Pharmaceuticals
Director Marketing EMEA
08.2014 - 04.2015
Ariad Pharmaceuticals
Associate Brand Director Europe
06.2013 - 09.2014
Danone Medical Nutrition - Nutrica
Global Marketing Lead Oncology
10.2012 - 05.2013
Novartis Oncology Germany
Brand Director JAKAVI
05.2011 - 10.2012
Novartis Oncology Germany
Sales Representative ZOMETA & AFINITOR
09.2010 - 04.2011
Novartis Oncology Germany
Brand Manager ZOMETA
01.2009 - 09.2010
Novartis Oncology Germany
Executive Assistant to Oncology GM Germany
01.2008 - 12.2008
Schering AG - now Bayer AG
Freelancer EU Marketing BETAFERON
10.2004 - 06.2007
Bundeswehr - German Military Forces
Lance Corporal
07.1997 - 05.1998
Certificate - Powering Growth
INSEAD
Certificate in Leadership Capabilities - 1 year Novartis Leadership Development
Glasgow Caledonian University
State-certificate - Pharmaceutical Sales Representative
Industry and Trade Association
University degree: Diplom-Kaufmann (MBA): final grade 2.5 - Marketing & Corporate Governance
University of Technology (TU Berlin)
Scholarship - ERASMUS - International Marketing
Dublin City University
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