Stephan Amann
VP Sales And Marketing
Bergdietikon
Summary
Highly motivated and results-driven sales and marketing executive with over 20 years of experience in the technology industry. Expert includes financial analysis and planning, strategic planning, and product marketing and sales enablement. Proven track record of successfully building and managing cross-functional teams and driving product innovation. Successfully established Go-to-Market team in a matrix organization with a focus on product marketing and sales enablement. Strong understanding of the EMEA and Asia market and cultural nuances as well as North America.
As an accomplished business leader with over 20 years of experience, managed P&Ls, driven revenue growth, and improved operational efficiencies. Skilled in building and leading high-performing teams, developing and executing successful growth strategies, and identifying new market opportunities. Strong track record of achieving revenue targets and exceeding business goals with ability to deliver results.
Overview
27
27
years of professional experience
3
3
years of post-secondary education
2
2
Languages
Work History
Vice President Sales and Marketing
Hexagon Manufacturing Intelligence
Unterentfelden
10.2020 - Current
- Established Go-to-marketing team from scratch consisting of product marketing and sales enablement teams worldwide.
- Collaborate with product management and engineering teams to develop product roadmaps and prioritize features based on customer needs and market trends
- Collaborate with field marketing teams for G2M strategy and execution
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across service lines.
- Develop and implement go-to-market strategies for new product launches and market expansion in Asia (Japan+Korea+SEA+India)
- Build and manage partnerships with key customers and technology partners as well as distributors and resellers
- Conduct financial analysis and forecasting to drive business decisions and optimize pricing strategies
- Communicated product quality and market comparisons by creating sales presentations.
Business Director
Hexagon Manufacturing Intelligence
Unternetfelden
11.2015 - 09.2020
- Manage and grow business by developing and executing successful growth strategies that drive revenue and increase market share
- Build and lead high-performing team of sales, marketing, operations, and finance professionals
- Drive operational efficiencies by implementing best practices and process improvements
- Develop and maintain relationships with key customers, partners, and stakeholders
- Identify new market opportunities and develop go-to-market strategies to capitalize on them
- Manage the P&L and financial performance of the business unit, including budgeting, forecasting, and financial reporting
- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns and product launches
Business Development Manager
Hexagon Manufacturing Intelligence
Unternetfelden
01.2010 - 11.2015
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Generated new business with marketing initiatives and strategic plans.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Taught consultative selling techniques to new and existing staff members to build expertise.
- Implemented systems and procedures to increase sales.
- Communicated product quality and market comparisons by creating sales presentations.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
Partner Sales Manager EMEA
Hexagon Manufacturing Intelligence
Unterentfelden
07.2008 - 12.2009
- Develop and execute successful channel strategies that drive revenue growth through indirect sales channels
- Manage partner and reseller programs, including recruiting, onboarding, training, and performance management
- Build and maintain strong relationships with partners and resellers, including regular communication, joint business planning, and co-selling opportunities
- Develop and deliver sales enablement tools, including training materials, product demos, and sales collateral
- Manage complex partner ecosystems, including value-added resellers, system integrators, distributors, and OEM partners
- Collaborate with cross-functional teams, including sales, marketing, product management, and finance, to develop and execute channel programs
- Track and analyze partner and reseller performance, providing regular reporting and insights to leadership team
Business Development Manager Middle East
INFOCAD S.A.
Athens
02.2007 - 06.2008
- Developed and executed successful business development strategies that expanded company's presence in the Middle East region
- Built and maintained strong relationships with partners and customers, including regular communication, joint business planning, and co-selling opportunities
- Developed and delivered sales enablement tools, including training materials, product demos, and sales collateral
- Managed complex sales cycles, including negotiations, legal agreements, and procurement processes
- Collaborated with cross-functional teams, including sales, marketing, product management, and finance, to develop and execute sales strategies
- Tracked and analyzed sales performance, providing regular reporting and insights to leadership team
Distribution Manager EMEA, ME & Africa
FARO Europe
Stuttgart
01.2005 - 01.2007
- Developed and executed successful business development strategies that expanded company's presence in Eastern Europe, ME and Africa
- Built and maintained strong relationships with partners and customers, including regular communication, joint business planning, and co-selling opportunities
- Developed and delivered sales enablement tools, including training materials, product demos, and sales collateral
- Managed complex sales cycles, including negotiations, legal agreements.
- Collaborated with cross-functional teams, including sales, marketing, product management, and finance, to develop and execute sales strategies
- Tracked and analyzed sales performance, providing regular reporting and insights to leadership team
Sales Engineer
FARO Europe
Stuttgart
01.1999 - 12.2004
- Managed technical integration, systems engineering program management, customer support and program management.
- Prepared cost estimates and bid documents by studying customer RFPs and consulting with project managers.
- Identified sales opportunities by assessing environment and devising and implementing winning strategy.
- Reviewed customer inquiries to understand project scope while managing internal delivery mechanisms.
- Provided sales forecasts for product sales opportunities within assigned accounts.
- Submitted booking forecasts, monthly highlights and CRM entries.
- Provided technical troubleshooting and problem solving for clients with installed equipment or system issues.
Application Engineer
FARO Europe
Stuttgart
04.1996 - 12.1998
- Provide technical support to customers, including troubleshooting complex problems, delivering product presentations, and conducting training sessions
- Manage projects, including scoping, planning, and executing technical projects, and communicating progress to customers and internal teams
- Conduct market research and analysis to identify customer needs and develop new product solutions
- Deliver customer-focused solutions, including custom configurations, applications, and software solutions
- Track and analyze customer feedback and product performance, providing regular reporting and insights to product management team
Education
MBA - Business Administration And Management
Boston Business School
Zürich, Switzerland 01.2014 - 02.2015
No Degree - International Business Development Mangager
ASB Bildungsgruppe
Heidelberg, Germany 04.2001 -
GED -
Electronic And Communication Engineer
Karlsruhe, Germany 08.1991 - 07.1993
Skills
Sales and Marketing with strong financial background
Timeline
Vice President Sales and Marketing
Hexagon Manufacturing Intelligence
10.2020 - Current
Business Director
Hexagon Manufacturing Intelligence
11.2015 - 09.2020
MBA - Business Administration And Management
Boston Business School
01.2014 - 02.2015
Business Development Manager
Hexagon Manufacturing Intelligence
01.2010 - 11.2015
Partner Sales Manager EMEA
Hexagon Manufacturing Intelligence
07.2008 - 12.2009
Business Development Manager Middle East
INFOCAD S.A.
02.2007 - 06.2008
Distribution Manager EMEA, ME & Africa
FARO Europe
01.2005 - 01.2007
No Degree - International Business Development Mangager
ASB Bildungsgruppe
04.2001 -
Sales Engineer
FARO Europe
01.1999 - 12.2004
Application Engineer
FARO Europe
04.1996 - 12.1998
GED -
Electronic And Communication Engineer
08.1991 - 07.1993
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