Victoria Fourteau
Geneva
Summary
Creative and strategic Public Relations Manager with background in developing and implementing PR strategies for leading brands in luxury goods. Skilled in crafting compelling messages, managing media relations, and coordinating high-profile events to increase visibility and engagement. Track record of successfully ensuring consistent and positive messaging across all platforms.
Overview
9
9
years of professional experience
Work History
International PR Manager
PIAGET
Geneva
02.2022 - Current
- Developed and implemented strategic PR plans to increase brand awareness and generate positive coverage.
- Monitored public relations budget; expenses associated with PR activations.
- Managed celebrities and influencers' relations on a global and local scale.
- Developed an integrated content strategy to support the brand vision and business objectives.
- Enhanced the Maison’s visibility and awareness in key markets through special event appearances, dressing opportunities, social media strategies, and content creation.
VIP Entertainment Industry Relations Specialist
BULGARI
Rome
02.2017 - 02.2022
- Cultivated relationships with celebrities, influencers, agents, and publicists to ensure brand visibility, branding, and positioning.
- Built and executed targeted events for clients and influencers' activities to support product launches.
- Handled key dressings for film festivals and top-tier events, such as the Oscars, Golden Globes, and MET Gala.
- Developed innovative and meaningful seeding campaigns, and a social media campaign with rich content in line with the brand DNA.
PR & Event Intern
Colangelo & Partners
New York
01.2016 - 09.2024
- Assisted in the development of press releases, media advisories and other communications materials.
- Developed relationships with local media outlets and secured coverage for clients.
- Compiled contact lists for targeted media campaigns.
- Researched industry trends to create content strategies.
- Organized press events such as conferences, product launches and interviews.
Education
Degree in Public Relations & Communication
EFAP
01-2017
Bachelor of Management
ESC Toulouse
01-2016
Skills
- Brand positioning
- Media relations
- PR strategy development
- Talent relationship-building
- Event planning
- Brand messaging
- Social media strategy
- Data analytics
Languages
French
First Language
English
Proficient (C2)
C2
Italian
Proficient (C2)
C2
Spanish
Elementary (A2)
A2
Timeline
International PR Manager
PIAGET
02.2022 - Current
VIP Entertainment Industry Relations Specialist
BULGARI
02.2017 - 02.2022
PR & Event Intern
Colangelo & Partners
01.2016 - 09.2024
Degree in Public Relations & Communication
EFAP
Bachelor of Management
ESC Toulouse
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