YUJIA Liu

• NSC setup

Set up Switzerland National Sales Company with completed its commercial registration, VAT Number and etc.

• Brand Launch

Managed the successful launch of the brand in local market by aligning different teams, driving brand recognition.

• Network Expansion

Approached and negotiated contracts with dealers to expand the sales network.

• Market Analysis

Gathered and analyzed information on competitor products, activities and market trends to enhance strategic decision-making.

• Workflow clearing

Identify and propose process improvements, streamlining workflows and increasing team productivity.

• Team building

Enhanced internal communication systems by arranging regular meetings/updates across departments.

• Strategic Partnership Implementation:
  Led the implementation of global strategic partnership MOU in Europe, including roadshows in the UK and the Netherlands. Pioneered pop-up store concept, attracting over 800 leads.
  Integrated CRM systems with strategic partners, driving a 60% increase in test-drive participation through innovative marketing activities.
• Charging Card Programs:
  Developed and planned charging card programs in key European markets (UK, Germany).
• Pan-European Agreement:
  Negotiated and signed a pan-European discount charging card agreement, enabling seamless card application via BYD APP through cross-divisional collaboration.