Data Specialist
UBS Group AG
02.2024 - Current
Lorena Lo Porto
Data Specialist
Work History
Digital Transformation and Innovation Trainee
State Secretariat for Migration
11.2022 - 10.2023
- Collaboration in the implementation of the Innovation Fellowship project, aimed at introducing a digital administrative assistant to improve the communication with citizens and other stakeholders
- Participation in the implementation of the Digital Transformation and Innovation Agenda and elaboration of perspectives on technology enhancement
- Data analysis with a focus on Text Data Mining and data flow analysis
- Analysis of the Open Government Data policy of the Federal Administration and the SEM
Strategic Digital Marketing Analyst - SSC/UNIBE Project
SITEM-Insel AG
02.2022 - 06.2022
- Drafting of a digital marketing plan outlining the use of online channels to reach the company's strategic goals
- Development of targeted strategies and project plans to drive vision and enhance business value
- Creation of customized marketing content and implementation of a LinkedIn campaign
External Economic Consultant
Junior Entreprise Fribourg
04.2019 - 06.2022
- Economic advice and consultation to firms, public and private agencies through all major business decisions
- Development of guidelines, recommendations and policies to support decision-making and regulatory compliance
- Assessment of the feasibility of business plans based on research and analysis of current market conditions
Market Research Inquirer
Demoscope AG
09.2018 - 09.2019
- Administration of devised questionnaires, surveys and open forum discussions to generate real-time data collection from demographic targets
- Use of diverse research techniques and published data collection tools to amass key information and statistics, supporting business objectives
- Implementation of market, opinion and social research on behalf of businesses, government departments and organisations
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